Copywriting
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Decisive in terms of traffic and conversion, reviews have become, over time, a central element of the marketing strategy of brands and their affiliate teams, as well as SEO. Generally, the first point of contact for leads, the review has the delicate mission of convincing while laying the foundations of the player's future experience. Following a strict structure, the content is also the central point of all organic traffic. Often stereotyped, the review will, therefore, have to stand out by using subtlety tinged with sincerity for an optimal UGC impression.
UGC / Brand & Game Reviews
Spearheading organic traffic that is increasingly prized by an ultra-competitive industry and motivated by constantly increasing paid traffic costs, SEO content consolidates its importance within modern marketing policies. Taking the form of articles, guides or others, it is the bearer of an audience-centric approach through which the brand must inform, demystify or entertain its future or current customers.
SEO Articles & Guides
Praised by marketers looking for fast and proven effectiveness, paid traffic content has the heavy burden of having to assume a significant ROI. Weighed down by exorbitant costs, Ad campaigns must, therefore, be impactful and successful. If they have the advantage of addressing a carefully targeted audience, they will have little room to develop their argument. Straight to the point, the race for the punchline is on!
Ad & PPC Copies
Email is dead, long live email! The kingpin of commercial communication, email has managed to retain all of its marketing potential, even after decades of excellent and loyal service. Often considered a has-been, the mailer is more than ever the reference tool for a good retention strategy. Indeed, if SMS and other PMs have overshadowed it, it remains more than ever the boss of deliverability and engagement in the face of channels with restricted qualified audiences.
Mailer & Promotion Page
As marketing is nowadays a story of networks and community, outreaches continue to weave their web in the beautiful world of web content, creating a solid brand reputation through a web of links and exchange, outreaches and becoming the best ally of a qualitative SEO policy.